Privacy Policy

Last updated: August 7, 2026

This Privacy Policy describes how forkingabout (forkingabout Limited) collects, uses, and protects your personal information. We are committed to safeguarding your privacy and handling your data responsibly. This policy outlines what information we gather, how we use it, and the rights you have regarding your personal data.

Who We Are

We operate a platform dedicated to providing comprehensive reviews and test drive information for comfortable SUVs in Vancouver and Calgary, with a focus on vehicles suitable for senior buyers. As the data controller, we are responsible for managing and protecting all personal information collected through our website and services. We comply with applicable Canadian privacy laws and international data protection standards.

Information We Collect

We collect information in several ways to improve your experience and deliver relevant content:

Contact Information: When you submit a contact form or request information, we collect your name, email address, phone number, and message content.
Usage Data: We automatically collect information about how you interact with our website, including pages visited, time spent on pages, and referral sources.
Cookie Data: We use cookies to enhance your browsing experience and gather analytics about site performance.
Location Information: We may collect general location data to provide location-specific SUV reviews for Vancouver and Calgary.

Legal Basis for Processing

We process your personal information based on the following legal grounds:

Consent: We process data when you explicitly agree, such as when submitting contact forms or subscribing to communications.
Legitimate Interest: We analyze usage patterns and improve our services based on legitimate business interests in understanding user behavior and optimizing our platform.
Legal Obligation: We retain certain data to comply with Canadian tax, employment, and record-keeping requirements.
Contract Performance: We process information necessary to fulfill your requests and provide services you've requested.

How We Use Your Information

Your personal information is used to enhance our services and provide you with relevant content:

Responding to your inquiries and providing requested information about SUV reviews and test drives
Personalizing your experience with location-specific content for Vancouver and Calgary
Analyzing website performance and user behavior to improve our platform
Sending you updates about new vehicle reviews, test drive opportunities, and relevant content (with your consent)
Maintaining security and preventing fraud
Complying with legal obligations and enforcing our terms of service

Data Retention

We retain personal information only for as long as necessary to fulfill the purposes outlined in this policy:

Contact Form Submissions: Up to 24 months after your last interaction with us, or until you request deletion.
Analytics and Usage Data: Up to 14 months for analysis purposes, after which data is anonymized or deleted.
Server Logs: Up to 12 months for security and troubleshooting purposes.
Email Subscriptions: Retained until you unsubscribe or request removal from our mailing list.
Cookies: Session cookies are deleted when you close your browser; persistent cookies are retained for up to 12 months unless you clear them.

Your Rights

You have several rights regarding your personal information. You can request access to, correction of, or deletion of your personal data at any time. You have the right to withdraw consent for marketing communications and data processing. You can request that we restrict how we use your information or object to certain processing activities. You also have the right to data portability, meaning you can request a copy of your information in a structured, commonly used format. To exercise any of these rights, please contact us using the details provided below.

Cookies and Tracking

We use cookies to improve your browsing experience and gather analytics about site performance. Cookies are small files stored on your device that help us recognize you and understand how you use our website. We use both essential cookies (required for basic functionality) and analytical cookies (to understand user behavior). You can control cookie settings through your browser preferences, though disabling certain cookies may affect website functionality. Our website respects "Do Not Track" signals where applicable.

Data Security

We implement industry-standard security measures to protect your personal information from unauthorized access, alteration, and disclosure. Our website uses secure connections (HTTPS) for all data transmission. However, no method of internet transmission is completely secure, and we cannot guarantee absolute security. We encourage you to use strong passwords and protect your account credentials. If you believe your data has been compromised, please contact us immediately.

Third-Party Services

We may use third-party service providers to assist with analytics, hosting, and email delivery. These services have access only to information necessary to perform their functions and are bound by confidentiality agreements. We do not sell or share your personal information with third parties for marketing purposes without your explicit consent. Third-party providers comply with applicable privacy regulations.

Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of significant changes by posting the updated policy on our website and updating the "Last updated" date. Your continued use of our website following any changes constitutes your acceptance of the updated policy.

Supervisory Authority

If you have concerns about how we handle your personal data, you have the right to lodge a complaint with the appropriate data protection authority. In Canada, you can contact the Office of the Privacy Commissioner of Canada (OPC), which oversees compliance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and other privacy legislation. You may file a complaint with the OPC if you believe we have violated your privacy rights.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact us:

Email: hello@forkingabout.com

Phone: +1 416 789 5432

Address: Queen Street West 287, Toronto, ON M5H 2R1, Canada

We aim to respond to all inquiries within 10 business days. If you are not satisfied with our response, you may escalate your complaint to the Office of the Privacy Commissioner of Canada.